Thursday, January 6, 2011
Demographic groups that Ambot was taught to target
At almost every meeting I attended that the Platinum sack of shit instructed the IBO’s to prospect people under the age of 35. That’s where the best prospects are he’d claim. Those were the movers and the shakers. These are the people who are going to make it big in Amway. He also said this was the age group who were most unlikely to have heard the name Amway. He pointed out that people older than 35 probably had negative opinions on Amway because they or someone they knew had already tried the business and failed.
Under 35 huh? Did Ambot have his ears on? We were past that moving and shaking demographic. Our time had come and gone. According to the Platinum - and everything he said was unquestioned by Ambot to be the gospel truth - it was too late for us. So what were we doing wasting our time and money is all I could think when I heard the “don’t prospect anyone over 35” speech at the Amway meetings.
The Amway business opportunity is presented in a tantalizing manner by a charismatic cult leader to appeal to kids recently out of school, new immigrants, the unemployed, the disabled, and stay at home parents. Its also appealing to people looking to expand their circle of friends. Attending Amway meetings is like belonging to an expensive social club.
The problem with most of the people in the above groups is that they usually do not have money to invest in Amway. They might be able to scrape together the $150 join up fee that will give them membership to the social club and let them attend Amway meetings several times a week. Sometimes they can find money or use a credit card to invest hundreds or thousands of dollars in the Amway scam. They spend long hours attending meetings and trying to find prospects and earn a tiny amount of money if they earn anything at all.
We didn’t really know anyone in those groups mentioned above. A neighbor in her 50’s had been injured at work and was off on disability and said money was tight. Ambot was all over her telling her Amway was the answer to her financial problems. Fortunately she didn’t believe him. Ambot would “counsel with upline” about her and get “lines” to use to overcome her objections. Ambot would get so angry that she wasn’t listening to his tirade on starting her own Amway business and he was quoting a bunch of bullshit from his upline that there was nothing else out there for her and she was missing out on a great business opportunity that was going to give her residual income forever and she’d never have to worry about money again.
I was uncomfortable belonging to a business that preys on the disadvantaged. In good conscience I could never badger anyone into attending an Amway meeting or buying overpriced products.
IBO’s are given a demographic list of people to prospect. Bottom line is they prey on everybody, not just the disadvantaged, but that group seems to be the easy mark. The relatively gullible prey are people who are in financial straits and could use money and/or could use friends.
I feel so much relief that Ambot and I did not ferret out these people and bring even more grief to their lives.